Rookie Program 2026

Launching in August 2026, the Rookie Program is the shortest way to the finish line for upcoming mushers! The program gives you the complete tool set for performance and dog welfare through season specific seminars, group discussions and customised exercises.
 
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Mushers' Exclusive

Deep talk with Hällström & Karlsson

Prepare for nerding on a whole new level! This podcast dives deep into specific sled dog topics such as training plans, racing plans, snacks, booties, injury prevention and much more!

Rookie Program 2026

Launching in August 2026, the Rookie Program is the shortest way to the finish line for upcoming mushers! The program gives you the complete tool set for performance and dog welfare through season specific seminars, group discussions and customised exercises.
 
Read more..
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Seminars 2026

Short description of this years seminars that are available for online bookings for clubs and so on..
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Mushers' Exclusive

Deep talk with Hällström & Karlsson

Prepare for nerding on a whole new level! This podcast dives deep into specific sled dog topics such as training plans, racing plans, snacks, booties, injury prevention and much more!
coach review

Straight to the podium!

I am ambitious and have competed in sports my whole life. With Marlene as a coach, I could step up on the podium in the Swedish Long Distance Championships already as a rookie!

Malcolm McDaniel 🇸🇪
Bronze medalist, distance musher
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coach review

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Nadja Wittman🇨🇭

Distance musher @velvetwolfes

coach review

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Amanda Nilsson 🇸🇪
Sled Dog Adventurer
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coach review

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Daniela Herbst 🇩🇪

Future Distance Musher

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Don't know where to begin? Try our free

Pre Coaching QUIZ

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personal 1-to-1

Sled Dog Coaching

1 hr Coaching

€80 per hour
For quick problem solving and feedback. You prepare the session with presentation and questions, and make your own summary. 
  • On demand coaching
  • Skip beginners mistakes
  • Feedback on training plans

2 hr Coaching

€160 per two hours
For thorough problem solving and feedback. You prepare the session with presentation and questions, and make your own summary. 
  • On demand coaching
  • No secrets, all details 
  • Evaluation of training and progress

Full Coaching

€60 per hour
10 hours of coaching! I help you set your goals and make a plan to reach them. I'm checking in on your training and make follow-ups.
  • Hands on coaching and follow-ups
  • Goal setting and adjusting
  • Home-work, summaries and customised progress plan included!

Behaviour Consultation

Marlene is a Clinical Animal Behaviourist and accept clients referred from vet clinics in the upper half of Sweden. 
Vet Referral
Pre Consult Questionaire
Home Visit
Behaviour Modification Plan
Practical Guidance
Follow-Ups
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Your online coach

Who is Marlene?

World Champion musher with triple Best Dog Care awards. Thrives from helping people grow and increase sled dog welfare. Expert in sleeping wherever, whenever, however. Useless in the kitchen but very creative in all kinds of problem solving. Ethologist specialised in dog behaviours, science nerd.
  • Experienced musher sprint/mid distance
  • Former national team coach 🇸🇪
  • Science based facts
  • Best Dog Care in focus!
  • Finished Femund 200, Amundsen Race 180, Beaver Trap Trail 170, Tobacco Trail 150, Vildmarksracet 120 and many more races..
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